In my 25+ years of coaching entrepreneurs and business owners, I've watched countless people face these crossroads. The successful ones – the ones who build thriving businesses, strong relationships, and fulfilling lives – consistently choose the harder path first.

Free Digital Copy Available for a Limited Time

"Two Streets Named Hard"

NEW Book Reveals Life-Changing Secret: How You Can Choose "Hard" Today to Create Unshakable Success, Deep Connection, and Extraordinary Freedom Tomorrow

Dr Barbara Eaton is a force of nature! - Mike Michalowicz

(internationally acclaimed author of Profit First, The Pumpkin Plan, & 5 more books)

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"It was a incredible reminder that I am a person who CHOOSES 'hard', because that's who I want to be. I love it!" - Dr. Samantha Herrington

What People Are Saying

"A mental reset that transforms how you approach everything"

"I'm already doing things I wasn't doing years ago - taking a beat and not reacting instinctively when challenges pop up. The book shows how to turn challenges into opportunities - a mental reset that transforms how you approach everything.."

- Dr Jordenne Troy

"Helped me stay mission-focused when challenges arise"

"Doing the hard thing first is usually the way to go. You expect it, you get it out of the way. The book's message helped me recognize how to stay mission-focused when challenges arise—keeping my eyes forward instead of down at my feet. That vision makes all the difference."

- Dr. Chantal

"That shift from reaction to purpose changed everything in my life and business"

"It showed me that we don't need to wait for 'out there' to feel fulfilled. We can be present now, intentionally designing each day rather than just responding to circumstances. That shift from reaction to purpose has changed everything in my life and business."

- Pete Foldes

Discover The Path To An Extraordinary Life...

Fulfillment lives where most refuse to go—this book takes you there.

Choose hard now, live free later—unlock joy, ease, and momentum.
Use bold strategies to deepen connection, grow your business, and lead with clarity.
Discover how adventure awakens purpose, aliveness, and a fierce resilience you forgot was yours.
Real stories from those who ditched comfort, chose legacy, and never looked back.

My new book is packed with easy-to-implement strategies:

Why willpower is powerless to create lasting change—and the proven brain-rewiring method that works every time.
How to picture the life you want and naturally step into it—this makes any new behavior feel like second nature.
The secret to stop fighting yourself—why “going with THIS flow” is how real change actually happens.
The counterintuitive brain hack that turns good intentions into life-changing actions.
How to rewrite your story without struggle—and finally live the storybook ending you’ve been dreaming of.

Ready to Start Your Journey?

Say yes to the life that’s been calling. Get your free digital copy today.

About the Author:

Hey, I'm Dr Barbara Eaton—fellow firestarter and freedom-chaser.

I’ve spent decades walking alongside high-achieving individuals like you—brilliant, capable, relentless—who’ve built success by sheer grit... but somewhere along the way, they started to feel the cost.

If you’ve ever hit the pillow wondering, “Why doesn’t this feel like enough?”—I’ve been there. If you’ve outgrown the business you built and crave something bolder, richer, more aligned—you’re not alone.

I created this book to call out the part of you that’s still alive

under the layers of burnout, over-functioning and over performing. The part that’s ready to lead differently—without sacrificing your health, your joy, or your legacy. This book is for those who want to "come clean" and lead with bold, authentic love.

This is the guide I wish I had. And now, it’s yours.

Reclaim the life that was always meant for you.

This Is Your Moment. Don’t Let It Pass.

The hard road isn’t always easy (at first), but it’s worth it.

Say yes to the clarity, courage, and deeply-alive freedom you were built for.

Grab your copy of Two Streets Named Hard—digital or physical—and unlock your FREE workbook that turns every page into a pivotal breakthrough.

You weren’t made for easy. You were made for impact.

For grit-wrapped-in-elegance. For fierce love. For a life that sets the world on fire.

Let’s walk this road together.

—Dr Barbara Eaton